Senior Manager, Segment Marketing Strategy

RELX (LexisNexis)

Multiple Locations
Base: $59,200 - $98,600; bonus/equity: not specifi...
Strategic marketing experience
Audience segmentation expertise
B2b environment experience
Elsevier is a global leader in information and analytics, contributing to science and healthcare advancements

Job Summary

  • Elsevier is a global leader in information and analytics, contributing to science and healthcare advancements.
  • The Senior Manager will lead audience segmentation and marketing strategy for the Academic Leaders and Funders portfolio.
  • The role promotes a customer-first approach and ensures alignment between sales and marketing efforts.

Matching Summary

Elsevier is a global leader in information and analytics, contributing to science and healthcare advancements.

Salary

Base: $59,200 - $98,600; Bonus/Equity: Not specified; Benefits: Not specified

Skills & Requirements

Must-have

  • Strategic marketing experience
  • Audience segmentation expertise
  • B2B environment experience

Nice-to-have

  • Familiarity with academic stakeholders
  • Experience with persona development
  • Strong analytical skills

Key Requirements

  • 7-10+ years in strategic marketing
  • Proven ability to lead strategic frameworks
  • Experience in complex B2B environments

Work Rights

Not specified

Tailored Resume

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