Support and deliver against the overall mid- and long-term strategy for the brand, and develop, monitor and report on key metrics to assess short-term performance
Job Summary
Support and deliver against the overall mid- and long-term strategy for the brand, and develop, monitor and report on key metrics to assess short-term performance.
Responsible for the overall brand budget, forecast development, refinement, and tracking, in collaboration with finance, forecasting, and analytics.
Strategic lifecycle management is a core part of this role, including assessing market development and optimizing launch planning.
Matching Summary
Support and deliver against the overall mid- and long-term strategy for the brand, and develop, monitor and report on key metrics to assess short-term performance.