Haleon is seeking a Social Influencer Manager in Shanghai, China, to drive social performance analysis and content excellence, particularly on Douyin. The ideal candidate should have over six years of experience in media or social analytics, a strong understanding of AI, and fluency in both Chinese and English
Job Summary
This role is instrumental in driving enterprise-wide social influence by transforming social data into strategic business value.
The role focuses on establishing Douyin Content Excellence and leading comprehensive social performance analysis across the full marketing funnel to evaluate social effectiveness.
Build and roll out cross-category learnings to dial up enterprise digital and social capability.
Matching Summary
Match Score: 85
Haleon is seeking a Social Influencer Manager in Shanghai, China, to drive social performance analysis and content excellence, particularly on Douyin. The ideal candidate should have over six years of experience in media or social analytics, a strong understanding of AI, and fluency in both Chinese and English.
Skills & Requirements
Must-have
Douyin content excellence
Social performance analysis
AI/Gen-AI exploration
Data-driven storytelling
Enterprise capability building
Nice-to-have
Deep human understanding
Trusted science
Agile, performance-focused culture
Key Requirements
6+ years experience in media, digital, or social analytics
Deep understanding of Douyin operations and analysis
Proficient in written and oral Chinese and English