Director, Regional Marketing, Salt Lake City, Ut

Western Governors University

Salt Lake City, UT, US
$126,800.00 - $228,300.00; not specified; not spec...
Marketing operations and execution
Data-informed marketing programs
Cross-functional collaboration
The Director, Regional Marketing leads marketing planning and operations across the entire regional marketing team, serving as both a strategic partner and operational leader

Job Summary

  • The Director, Regional Marketing leads marketing planning and operations across the entire regional marketing team, serving as both a strategic partner and operational leader.
  • This role is responsible for the implementation of tools, data, processes, and vendors needed to execute effective, data-informed marketing programs aligned with institutional priorities across all 7 regions.
  • The position offers a comprehensive benefits package including medical, dental, vision, retirement savings plan, and flexible paid time off.

Matching Summary

The Director, Regional Marketing leads marketing planning and operations across the entire regional marketing team, serving as both a strategic partner and operational leader.

Salary

$126,800.00 - $228,300.00; Not specified; Not specified

Skills & Requirements

Must-have

  • Marketing operations and execution
  • Data-informed marketing programs
  • Cross-functional collaboration
  • Performance dashboards
  • Vendor/agency management

Nice-to-have

  • Mission-driven marketing
  • Curious and innovative mindset
  • Flexible and adaptable

Key Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or related field
  • 10+ years of progressive marketing experience
  • 3-5 years in a leadership role overseeing teams
  • Proven success in multi-region or matrixed marketing organizations
  • Higher education or mission-driven sector experience preferred
  • Regional and/or Retail and/or ecommerce experience
  • Strong background in marketing operations, analytics, and integrated campaign management
  • Demonstrated ability to balance strategic planning with hands-on operational execution
  • Experience managing vendor relationships
  • Budget management experience
  • Data and Analytics experience
  • Experience working with internal and external creative departments and teams
  • Industry experience in higher education

Work Rights

Not specified

Tailored Resume

Cover Letter