Senior Marketing Manager, Home Buying - 12 Month Secondment

Communitybankws

Home loan acquisition
Go-to-market strategy
Creative and media performance
The key responsibility is to own and deliver end-to-end home loan acquisition and go-to-market activity with a strong creative and media performance focus

Job Summary

  • The key responsibility is to own and deliver end-to-end home loan acquisition and go-to-market activity with a strong creative and media performance focus.
  • The role requires a highly experienced marketer who can deliver strategy development, insights, creative, media, optimisation and reporting skillsets.
  • As part of the Retail Marketing team, the role will work closely with Product, Brand, Compliance and various stakeholders across the business to deliver world-class marketing campaigns with creative flair.

Matching Summary

The key responsibility is to own and deliver end-to-end home loan acquisition and go-to-market activity with a strong creative and media performance focus.

Skills & Requirements

Must-have

  • home loan acquisition
  • go-to-market strategy
  • creative and media performance
  • data-driven optimization
  • integrated marketing channels
  • regulatory compliance

Nice-to-have

  • customer-centric marketing
  • test and learn mindset
  • continuous improvement focus
  • inclusive and respectful culture

Key Requirements

  • 12 month secondment role
  • Depth and knowledge of ATL channel creative strategy
  • Through-the-line marketing strategy and execution
  • Paid media strategy and execution
  • Financial services background

Work Rights

Not specified

Tailored Resume

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