Not specified; not specified; benefits include 24 ...
On-site
Paid media strategy development
Search, social, and programmatic execution
Campaign experimentation and a/b testing
The role involves owning end-to-end paid media strategy and execution across search, social, and programmatic channels to deliver efficient growth
Job Summary
The role involves owning end-to-end paid media strategy and execution across search, social, and programmatic channels to deliver efficient growth.
Candidates will mentor a team of paid media specialists while partnering closely with Marketing and Product teams to test, learn, and scale successful initiatives.
The company offers 24 weeks of paid parental leave for primary caregivers and is recognized as one of Australia's Best Workplaces by Great Place to Work.
Matching Summary
The role involves owning end-to-end paid media strategy and execution across search, social, and programmatic channels to deliver efficient growth.
Salary
Not specified; Not specified; Benefits include 24 weeks paid parental leave and wellbeing initiatives
Skills & Requirements
Must-have
Paid media strategy development
Search, social, and programmatic execution
Campaign experimentation and A/B testing
Budget management and ROI optimisation
Audience segmentation via CDPs
Stakeholder communication and reporting
Nice-to-have
Experience with creator content strategies
Knowledge of Adobe Experience Platform
Growth mindset for continuous improvement
Collaborative cross-functional partnership
Mentoring paid media specialists
Key Requirements
Full-time Australian working rights required
Proven experience in paid media strategy
Hands-on execution across Meta, TikTok, Google Ads
Strong analytical capability for complex data sets
Commercially focused mindset with business outcome understanding