$175,000-$225,000; not specified; not specified py
On-site
Integrated marketing & media relations strategy
Crisis communications and issues management
Media relations and spokesperson duties
The New York Power Authority is seeking a Senior Director of Integrated Media & Marketing to enhance its Vision 2030 Strategic Priorities through targeted campaigns and media relations across New York State. The successful candidate will lead a team, manage external communications, and ensure consistent messaging that aligns with NYPA's mission
Job Summary
Develop and execute an advanced Integrated Marketing & Media Relations strategy that aligns with NYPA's mission, vision, values, and business objectives, ensuring clear articulation of state priorities.
Serve as the primary liaison to external partners, media, and stakeholders, promoting NYPA’s initiatives and activities to the press and public.
Lead and mentor a team of Integrated Marketing & Media Relations professionals, fostering a culture of accuracy, clarity, collaboration, and integration across NYPA.
Matching Summary
Match Score: 85
The New York Power Authority is seeking a Senior Director of Integrated Media & Marketing to enhance its Vision 2030 Strategic Priorities through targeted campaigns and media relations across New York State. The successful candidate will lead a team, manage external communications, and ensure consistent messaging that aligns with NYPA's mission.
Salary
$175,000-$225,000; Not specified; Not specified
Skills & Requirements
Must-have
Integrated Marketing & Media Relations strategy
Crisis communications and issues management
Media relations and spokesperson duties
Stakeholder and external partner liaison
Team leadership and mentorship
Nice-to-have
Digital communications and marketing tools
Strong media contacts and placements
Commitment to collaboration and positive environment
Adaptability to changing priorities
Key Requirements
Minimum 10 years of experience
At least 3 years in management/leadership
Bachelor’s degree in Marketing, Journalism, Communications, Public Relations, or related field
Experience in crisis communications within a crisis management team