The role involves developing the overall marketing strategy and annual plan for the Catering Department to ensure maximum return on investment
Job Summary
The role involves developing the overall marketing strategy and annual plan for the Catering Department to ensure maximum return on investment.
Responsibilities include managing brand positioning, executing promotional activities across social media and KOL channels, and maintaining key client relationships.
The successful candidate will lead a team, analyze market data to adjust strategies, and collaborate closely with culinary and operations teams.
Matching Summary
Match Score: 85
The role involves developing the overall marketing strategy and annual plan for the Catering Department to ensure maximum return on investment.
Skills & Requirements
Must-have
Develop annual marketing strategy
Manage catering department budget
Lead online and offline promotions
Analyze market trends and ROI
Coordinate cross-departmental collaboration
Manage key accounts and partnerships
Nice-to-have
Experience in food and beverage industry
Strong KOL partnership skills
Ability to motivate sales teams
Knowledge of hotel operations
Proficiency in data analysis systems
Key Requirements
Proven experience in marketing strategy development
Background in catering or hospitality industry
Strong leadership and team management capabilities