Marketing Strategy Professional

ACCENDO ASIA PTE. LTD.

Singapore
Data-savvy marketing strategy development
Competitive landscaping and segmentation
Integrated campaign execution across digital and offline
The role involves developing and owning the annual marketing strategy roadmap aligned with revenue targets across SEA markets

Job Summary

  • The role involves developing and owning the annual marketing strategy roadmap aligned with revenue targets across SEA markets.
  • You will conduct competitive landscaping and customer insight research to sharpen brand positioning for both B2B and B2C channels.
  • The position requires leading performance analysis across digital, content, and events channels to iterate and improve campaign effectiveness.

Matching Summary

Match Score: 85

The role involves developing and owning the annual marketing strategy roadmap aligned with revenue targets across SEA markets.

Skills & Requirements

Must-have

  • Data-savvy marketing strategy development
  • Competitive landscaping and segmentation
  • Integrated campaign execution across digital and offline
  • Performance analysis using data insights
  • External agency and vendor management

Nice-to-have

  • Strong narrative presentation skills for leadership
  • Experience in SEA markets
  • Cross-functional collaboration with product and sales
  • Proven track record of launching campaigns

Key Requirements

  • Strong analytical skills
  • Proven track record in integrated marketing campaigns
  • Experience presenting to senior leadership

Work Rights

Not specified

Tailored Resume

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