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Workday is seeking a Principal, Workday Marketplace Marketing Lead to drive marketing strategy for their Marketplace, enhancing customer awareness and adoption of partner solutions. This fully remote role requires extensive experience in B2B SaaS marketing, particularly within partner ecosystems, and focuses on developing scalable programs to improve lead generation and conversion.
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Job Summary
This role owns the marketing strategy to drive growth, adoption, and revenue impact from the Workday Marketplace ecosystem.
The successful candidate will design and execute co-marketing programs with priority partners to increase customer discovery of solutions.
Workday offers a flexible work approach requiring at least 50% time in-office or field per quarter to deepen team connections.
Matching Summary
Match Score: 75
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Workday is seeking a Principal, Workday Marketplace Marketing Lead to drive marketing strategy for their Marketplace, enhancing customer awareness and adoption of partner solutions. This fully remote role requires extensive experience in B2B SaaS marketing, particularly within partner ecosystems, and focuses on developing scalable programs to improve lead generation and conversion.
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