Sr. Event Marketing Manager - Adaptive Planning

Workday Inc

New York City, NY, USA
Primary location base pyy range: $127,200 usd - $1...
Fully remote
Executive-level event strategy and execution
C-suite event design and delivery
Trade show and conference planning
Own the end-to-end strategy and execution of executive events, hospitality programs, trade shows, and Workday conferences across North America

Job Summary

  • Own the end-to-end strategy and execution of executive events, hospitality programs, trade shows, and Workday conferences across North America.
  • Partner closely with Sales, Product Marketing, Growth Marketing, and Customer Success to align events to our GTM priorities and target accounts.
  • Manage budgets, vendors, agencies, and venues with precision—balancing premium experiences with disciplined ROI.

Matching Summary

Own the end-to-end strategy and execution of executive events, hospitality programs, trade shows, and Workday conferences across North America.

Salary

Primary Location Base Pay Range: $127,200 USD - $190,800 USD; Additional US Location(s) Base Pay Range: $107,400 USD - $190,800 USD; Bonus/Equity: May be eligible for Workday Bonus Plan or role-specific commission/bonus, and annual refresh stock grants

Skills & Requirements

Must-have

  • Executive-level event strategy and execution
  • C-suite event design and delivery
  • Trade show and conference planning
  • Budget and vendor management
  • Event measurement and reporting
  • Brand standards and local nuance

Nice-to-have

  • Builder mindset
  • Curious minds and courageous collaborators
  • Sun-drenched optimism and drive
  • Calm leadership under pressure
  • Strong commercial acumen

Key Requirements

  • 7+ years B2B event marketing experience
  • 5+ years executive-level events/hospitality
  • 5+ years large-scale trade shows/conferences
  • 3+ years matrixed global organization
  • Enterprise SaaS or technology experience
  • Experience with six-figure+ budgets

Work Rights

Not specified

Tailored Resume

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