Sr. Social Media & Influencer Manager, Amazon Books Brand & Social
Amazon
United States
118,200.00 - 160,000.00 usd annually py
On-site
Strategic social media leadership
Influencer marketing program management
Cross-functional consultation and stakeholder management
This role will own the end-to-end social strategy for 8 social handles serving over 6 million audience members, driving brand affinity, follower growth, community engagement, and business impact through innovative content and influencer partnerships
Job Summary
This role will own the end-to-end social strategy for 8 social handles serving over 6 million audience members, driving brand affinity, follower growth, community engagement, and business impact through innovative content and influencer partnerships.
You will build and scale Amazon's influencer marketing program for Books and Kindle, managing relationships with content creators (via agency) and establishing scalable processes for influencer recruitment, campaign execution, and performance tracking.
You will establish measurement frameworks that connect social media activities to business outcomes, developing KPIs and reporting mechanisms that demonstrate ROI and inform strategic decisions.
Matching Summary
This role will own the end-to-end social strategy for 8 social handles serving over 6 million audience members, driving brand affinity, follower growth, community engagement, and business impact through innovative content and influencer partnerships.
Salary
118,200.00 - 160,000.00 USD annually
Skills & Requirements
Must-have
strategic social media leadership
influencer marketing program management
cross-functional consultation and stakeholder management
agency partnership and vendor management
measurement, analytics, and reporting
content strategy and campaign development
community building and engagement
Nice-to-have
deep expertise in social media marketing
strategic thinker with deep expertise
balancing creative innovation with data-driven decision making
highly ambiguous, rapidly-changing environment
contribute to company-wide social media strategy development