Senior Media Planner

WPP Media Australia & New Zealand

Milan, Italy
On-site
Design offline media plans
Conduct competitive analysis
Manage kubik and arianna tools
WPP Media Australia & New Zealand is seeking a Senior Media Planner to design, develop, and optimize offline media plans, focusing on TV, Print, and Radio. The ideal candidate will possess strong analytical skills and the ability to work independently, contributing to strategic communication efforts

Job Summary

  • The Senior Linear Planner is responsible for designing, developing, and optimizing complex offline media plans across TV, Print, and Radio.
  • This role requires conducting in-depth competitive analyses to translate complex data into strategic insights and actionable recommendations.
  • Candidates must independently manage advanced functionalities of media planning tools such as Kubik, Arianna, Kimono, AQX, MCS, and NetBox.

Matching Summary

Match Score: 85

WPP Media Australia & New Zealand is seeking a Senior Media Planner to design, develop, and optimize offline media plans, focusing on TV, Print, and Radio. The ideal candidate will possess strong analytical skills and the ability to work independently, contributing to strategic communication efforts.

Skills & Requirements

Must-have

  • Design offline media plans
  • Conduct competitive analysis
  • Manage Kubik and Arianna tools
  • Monitor media budgets
  • Present data-driven insights

Nice-to-have

  • Autonomous operation capabilities
  • Strategic communication skills
  • Collaborative team coordination
  • Optimistic leadership style

Key Requirements

  • Proven analytical capabilities
  • Experience with media planning tools
  • Ability to operate autonomously

Work Rights

Not specified

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