Director Of Customer Marketing Anz

AroFlo Pty Ltd

Australia
On-site
Customer retention
Customer engagement
Customer expansion
AroFlo Pty Ltd is seeking a Director of Customer Marketing for the ANZ region, responsible for shaping customer marketing strategies to enhance retention, engagement, and advocacy. The role requires a blend of strategic oversight and hands-on execution in customer lifecycle marketing, collaborating closely with cross-functional teams to maximize customer lifetime value

Job Summary

  • Develop and execute a comprehensive customer marketing strategy for their allocated region, focused on driving customer MQLs and pipeline.
  • Oversee all customer communications, including email campaigns, newsletters, in-app messaging, and applicable customer webinars to ensure clear and consistent messaging.
  • Monitor key performance metrics related to customer engagement, satisfaction (NPS), retention, and expansion, reporting regularly to senior leadership.

Matching Summary

Match Score: 85

AroFlo Pty Ltd is seeking a Director of Customer Marketing for the ANZ region, responsible for shaping customer marketing strategies to enhance retention, engagement, and advocacy. The role requires a blend of strategic oversight and hands-on execution in customer lifecycle marketing, collaborating closely with cross-functional teams to maximize customer lifetime value.

Skills & Requirements

Must-have

  • customer retention
  • customer engagement
  • customer expansion
  • customer advocacy
  • customer lifecycle marketing
  • customer communication strategies
  • customer feedback loops

Nice-to-have

  • strong interpersonal skills
  • growth minded
  • customer centric
  • celebrate success
  • accountable

Key Requirements

  • Proven leadership experience
  • Expertise in lifecycle marketing
  • Proficient in marketing automation platforms
  • Proficient in CRM tools

Work Rights

Not specified

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