Advertising, Digital & Brand Marketing Manager

Prudential Corporation Asia Ltd

Singapore, Singapore
On-site
Digital customer acquisition strategy
Integrated marketing skills
Brand campaign delivery
Prudential Corporation Asia Ltd is seeking an Advertising, Digital & Brand Marketing Manager in Singapore to lead marketing strategies aimed at enhancing brand presence and driving sales. The ideal candidate will have significant experience in integrated marketing, digital campaigns, and collaboration across various teams and agencies

Job Summary

  • Responsible for delivering strategic and tactical marketing projects including brand campaigns, proposition based campaigns and product launches to drive business targets.
  • Drive data driven Digital Marketing campaigns using analytics, media and martech tools to achieve revenue business goals.
  • Interfaces with other functions within Marketing, Product and Customer Division was well as other functions within the organisation to drive NPS, leads generation, brand growth and brand preference objectives.

Matching Summary

Match Score: 85

Prudential Corporation Asia Ltd is seeking an Advertising, Digital & Brand Marketing Manager in Singapore to lead marketing strategies aimed at enhancing brand presence and driving sales. The ideal candidate will have significant experience in integrated marketing, digital campaigns, and collaboration across various teams and agencies.

Skills & Requirements

Must-have

  • Digital customer acquisition strategy
  • Integrated marketing skills
  • Brand campaign delivery
  • Product marketing launches
  • Data-driven digital marketing campaigns
  • Customer touchpoint strategy
  • Marketing asset creation

Nice-to-have

  • Competitor and marketplace insights
  • Outside-in perspective
  • Engaging product communications
  • Teamwork in fast-paced environment
  • Articulate interpersonal skills

Key Requirements

  • 5 to 8 years of working experience in insurance / banking industry
  • Degree in Business / Marketing

Work Rights

Not specified

Tailored Resume

Cover Letter