Adobe Media and Data Science Research (MDSR) Laboratory
Multiple Locations
$120,700 -- $219,750 annually; not specified; not ...
App store optimization strategy
Mobile user growth initiatives
Creative roadmap for acquisition
The App Store Optimization team leads the strategy and implementation of Adobe's global mobile user growth initiatives across creative suite products
Job Summary
The App Store Optimization team leads the strategy and implementation of Adobe's global mobile user growth initiatives across creative suite products.
This role manages and develops the strategic and creative roadmap for acquisition and engagement of users within the app stores ecosystem.
We are looking for a data-driven, analytical, and growth-minded Senior Manager of ASO who will partner closely with Product Marketing, Product Management, Analytics, Paid Media teams, and agency partners.
Matching Summary
The App Store Optimization team leads the strategy and implementation of Adobe's global mobile user growth initiatives across creative suite products.
Salary
$120,700 -- $219,750 annually; Not specified; Not specified
Skills & Requirements
Must-have
App Store Optimization strategy
mobile user growth initiatives
creative roadmap for acquisition
data-driven analytical growth-minded
global and regionalized creative strategies
App Store developer console data
Nice-to-have
partnership with Apple and Google
long-term market leadership
passion for creating the future
empowered to make an impact
Key Requirements
5+ years experience in digital marketing
deep understanding of mobile marketing metrics
strong understanding of ASO reporting tools
proven success in dynamic cross-functional environments