Senior Manager, Integrated Marketing Experiences Stills

Coca-Cola

Mexico City, Mexico
Integrated marketing strategy development
Consumer and shopper experience design
Creative brief development and execution
This role is responsible for leading the design, development, and execution of integrated, end-to-end marketing experiences across assigned brands or categories in Latin America

Job Summary

  • This role is responsible for leading the design, development, and execution of integrated, end-to-end marketing experiences across assigned brands or categories in Latin America.
  • The Senior Manager plays a critical role in ensuring creative excellence, experience consistency, and strong cross-functional orchestration—bringing marketing plans to life in ways that drive relevance, conversion, and growth.
  • This role offers an opportunity to work on iconic, category-leading brands in a collaborative, creative environment that values curiosity, craft, and consumer-centricity.

Matching Summary

This role is responsible for leading the design, development, and execution of integrated, end-to-end marketing experiences across assigned brands or categories in Latin America.

Skills & Requirements

Must-have

  • Integrated marketing strategy development
  • Consumer and shopper experience design
  • Creative brief development and execution
  • Cross-functional team orchestration
  • Agency relationship management

Nice-to-have

  • Curiosity and growth mindset
  • Consumer-centricity
  • Agile and collaborative approach
  • Cultural relevance in marketing

Key Requirements

  • 8-12 years of progressive marketing experience
  • Experience in agency environments
  • Consumer and shopper marketing experience
  • Bachelor's degree required

Work Rights

Not specified

Tailored Resume

Cover Letter