Senior Communications Strategist (mensch)

Wppmedia

Cologne, Germany
On-site
Integrated communications and media strategies
Consumer and market insights analysis
Channel-mix and budget logic development
Develop integrated communications and media strategies, deriving channel mix, media roles, and budget logic

Job Summary

  • Develop integrated communications and media strategies, deriving channel mix, media roles, and budget logic.
  • Analyze target audiences, media usage, competition, and cultural trends, translating data into strategic insights.
  • Utilize data-driven tools and AI-based approaches to advance strategic processes and identify new media and communication approaches.

Matching Summary

Develop integrated communications and media strategies, deriving channel mix, media roles, and budget logic.

Skills & Requirements

Must-have

  • integrated communications and media strategies
  • consumer and market insights analysis
  • channel-mix and budget logic development
  • data-driven media plans
  • collaboration with creative, data, and planning teams

Nice-to-have

  • interest in wellbeing and female health
  • innovative and curious mindset
  • team player attitude

Key Requirements

  • 2-4 years of experience in agency or strategic marketing
  • Proficiency in German and English communication
  • Ability to translate data into strategic recommendations

Work Rights

Not specified

Tailored Resume

Cover Letter