Strategic Partner Co-marketing Lead

impakt.work

New York City, NY, US
Base: $100,000 - $120,000 py; bonus/equity: 5% var...
On-site
5+ years b2b marketing experience
Strategic partnership management
Joint gtm plan development
This role serves as the primary marketing lead for a flagship strategic partnership, defining and executing a shared co-marketing strategy aligned to joint business goals

Job Summary

  • This role serves as the primary marketing lead for a flagship strategic partnership, defining and executing a shared co-marketing strategy aligned to joint business goals.
  • The successful candidate will drive integrated go-to-market initiatives including joint content, co-branded research, and high-impact event activations to expand reach and influence.
  • The company offers a comprehensive benefits package including medical, dental, vision, flexible working policies, mental health support, and Restricted Stock Units with a 3-year vesting schedule.

Matching Summary

This role serves as the primary marketing lead for a flagship strategic partnership, defining and executing a shared co-marketing strategy aligned to joint business goals.

Salary

Base: $100,000 - $120,000 per year; Bonus/Equity: 5% variable annual bonus plus RSU grant; Benefits: Medical, Dental, Vision, PTO, Gym reimbursement

Skills & Requirements

Must-have

  • 5+ years B2B marketing experience
  • Strategic partnership management
  • Joint GTM plan development
  • Integrated campaign execution
  • Cross-functional stakeholder management

Nice-to-have

  • Affiliate or performance marketing background
  • Co-branded research experience
  • Customer advocacy program knowledge
  • Partner ecosystem familiarity
  • Strong storytelling and messaging skills

Key Requirements

  • 5+ years of B2B marketing experience
  • Experience managing strategic partnerships
  • Proficiency in Salesforce and Google Suite
  • Experience with Asana and Jira project tools

Work Rights

Not specified

Tailored Resume

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