Brand Manager (m/w/d) - Respiratory

AstraZeneca

Hamburg, Germany
5+ years pharmaceutical marketing experience
Respiratory therapeutic area expertise
Omnichannel campaign management
The role involves developing and executing local marketing strategies to ensure successful product launches in the German respiratory market

Job Summary

  • The role involves developing and executing local marketing strategies to ensure successful product launches in the German respiratory market.
  • Candidates will lead cross-functional teams to achieve business goals beyond revenue, including patient support and disease awareness.
  • AstraZeneca offers a diverse, inclusive work environment with opportunities for individual development and a focus on lifelong learning.

Matching Summary

The role involves developing and executing local marketing strategies to ensure successful product launches in the German respiratory market.

Skills & Requirements

Must-have

  • 5+ years pharmaceutical marketing experience
  • Respiratory therapeutic area expertise
  • Omnichannel campaign management
  • Cross-functional team leadership
  • Market research and data analysis

Nice-to-have

  • Innovative marketing plan creation
  • Matrix organization collaboration
  • Patient education initiatives
  • Global brand strategy participation
  • Fluent English and German skills

Key Requirements

  • University degree in Business or Natural Sciences
  • Minimum 5 years marketing experience in Pharma
  • Experience with Respiratory indications preferred
  • Fluent German and English language skills

Work Rights

Not specified

Tailored Resume

Cover Letter