Shopper Activation Manager (m/f/d)

Mondelez International

Vienna, Austria
Base: eur 67,000 py (14 pyyments); bonus/equity: n...
Develop and implement in-store standards
Lead shopper activation strategy
Manage pos presence and budget
You will lead the development and implementation of new standards for in-store measures according to category and brand strategies, with shopper activations and various tools for secondary placement presence

Job Summary

  • You will lead the development and implementation of new standards for in-store measures according to category and brand strategies, with shopper activations and various tools for secondary placement presence.
  • You will independently analyze relevant market data and the development of implemented POS measures, proactively transforming them into actionable recommendations for the future, considering current trends.
  • You will be responsible for the conception of (print) advertisements in various customer and specialist trade media and will develop relevant (sales) documents, presentations, and tools to enable excellent implementation by the Sales Team.

Matching Summary

You will lead the development and implementation of new standards for in-store measures according to category and brand strategies, with shopper activations and various tools for secondary placement presence.

Salary

Base: EUR 67,000 per year (14 payments); Bonus/Equity: Not specified; Benefits: Not specified

Skills & Requirements

Must-have

  • Develop and implement in-store standards
  • Lead shopper activation strategy
  • Manage POS presence and budget
  • Analyze market data and POS performance
  • Competitor activity monitoring
  • Develop sales enablement tools

Nice-to-have

  • Future-oriented thinking
  • Digital solutions and innovation interest
  • Hands-on mentality
  • Resilience in fast-paced environments
  • Stakeholder influence and persuasion

Key Requirements

  • Minimum 4-5 years of experience
  • Completed business studies degree
  • Fluent German and English
  • Experience in Austrian retail landscape

Work Rights

Not specified

Tailored Resume

Cover Letter