Manager, Media Measurement And Optimization

Pfizer

Base: $106,000.00 to $176,600.00; bonus/equity: 15...
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5+ years marketing or media experience
Digital media analytics expertise
Data visualization dashboard creation
** Pfizer is seeking a Manager for Media Measurement and Optimization to support its new media measurement framework aimed at enhancing marketing ROI through data-driven insights. The role emphasizes collaboration with various stakeholders and requires expertise in media analytics, particularly within the healthcare sector. **

Job Summary

  • The role supports the newly created enterprise media measurement framework to drive integrated reporting across audience, channel, site, and creative.
  • Candidates must leverage insights from agency partners and third-party providers to deliver actionable recommendations that tie performance to business outcomes.
  • The position offers a competitive base salary ranging from $106,000.00 to $176,600.00 with a 15% bonus target and comprehensive benefits including 401(k) matching.

Matching Summary

Match Score: 75

** Pfizer is seeking a Manager for Media Measurement and Optimization to support its new media measurement framework aimed at enhancing marketing ROI through data-driven insights. The role emphasizes collaboration with various stakeholders and requires expertise in media analytics, particularly within the healthcare sector. **

Salary

Base: $106,000.00 to $176,600.00; Bonus/Equity: 15% target bonus plus share-based long term incentive; Benefits: 401(k) matching, paid vacation, health/dental/vision coverage

Skills & Requirements

Must-have

  • 5+ years marketing or media experience
  • Digital media analytics expertise
  • Data visualization dashboard creation
  • Healthcare claims data knowledge
  • SQL and BI platform proficiency

Nice-to-have

  • Strategic insight-driven optimization
  • Collaborative matrix environment skills
  • Executive decision-making support
  • Creative problem solving abilities

Key Requirements

  • Bachelor's degree with 4+ years experience OR Master's with 2+ years
  • Authorization to work in the United States required
  • No visa sponsorship available for this role

Work Rights

Must have permanent work authorization in the US

Tailored Resume

Cover Letter