Innovation Manager, Nrt

Haleon

New retail strategy development
Digital marketing knowledge
Consumer behavior analysis
The role aims to drive continuous innovation in new retail business and brand iteration by leveraging advanced digital marketing knowledge, consumer behavior analysis, and insights into the pharmaceutical O2O industry

Job Summary

  • The role aims to drive continuous innovation in new retail business and brand iteration by leveraging advanced digital marketing knowledge, consumer behavior analysis, and insights into the pharmaceutical O2O industry.
  • Key responsibilities include analyzing consumer shopping behavior in instant retail, exploring digital marketing tools like AI and Social for instant retail channels, and collaborating across departments to uncover Omni channel growth opportunities.
  • The position requires a Bachelor's degree or higher, over seven years of experience in marketing and digital marketing, and proficiency in English as a working language.

Matching Summary

The role aims to drive continuous innovation in new retail business and brand iteration by leveraging advanced digital marketing knowledge, consumer behavior analysis, and insights into the pharmaceutical O2O industry.

Skills & Requirements

Must-have

  • New Retail strategy development
  • Digital marketing knowledge
  • Consumer behavior analysis
  • O2O industry development
  • AI, Social, DSP tools
  • Omni channel operations

Nice-to-have

  • Human understanding and trusted science
  • Agile, performance-focused culture
  • Bold ambitions and enormous opportunity
  • Purpose-driven, world-class consumer company

Key Requirements

  • Bachelor's degree or higher
  • Seven+ years of marketing and digital marketing experience
  • Familiarity with digital marketing, brand marketing, consumer behavior research
  • Proficient in OFFICE, especially PPT
  • English as a working language

Work Rights

Not specified

Tailored Resume

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