Director Of Trade Shows & Third Party Events

Workday

Pleasanton, CA, USA
Primary location base pyy range: $195,000 usd - $2...
Hybrid (50% in-office or field with stakeholders)
Strategic third party events management
Lead generation and brand awareness
Event strategy and planning
Workday is seeking a Director of Trade Shows & Third Party Events to lead the strategic planning and execution of their event programs, focusing on brand elevation and lead generation. The ideal candidate will have extensive experience in event management and a strong ability to collaborate with various stakeholders

Job Summary

  • Your primary mission will be to lead the team in driving lead generation and elevate brand awareness through key industry and persona third-party conferences.
  • Daily responsibilities include working closely with internal stakeholders, setting the goals for each program, determining the promotional strategy, developing unique and effective content, managing budgets, and coordinating all logistics.
  • In return, we’ll give you the trust to take risks, the tools to grow, the skills to develop and the support of a company invested in you for the long haul.

Matching Summary

Match Score: 85

Workday is seeking a Director of Trade Shows & Third Party Events to lead the strategic planning and execution of their event programs, focusing on brand elevation and lead generation. The ideal candidate will have extensive experience in event management and a strong ability to collaborate with various stakeholders.

Salary

Primary Location Base Pay Range: $195,000 USD - $292,400 USD; Additional US Location(s) Base Pay Range: $164,600 USD - $292,400 USD; Bonus/Equity: Eligible for Workday Bonus Plan or commission/bonus, annual refresh stock grants

Skills & Requirements

Must-have

  • Strategic third party events management
  • Lead generation and brand awareness
  • Event strategy and planning
  • Budget management and vendor coordination
  • Marketing automation and CRM tools
  • Event analytics and data reporting

Nice-to-have

  • Team management and leadership
  • Influence and collaboration skills
  • Adaptability in fast-paced environments
  • Curious minds and courageous collaborators

Key Requirements

  • Minimum 12+ years experience
  • Build high level event strategy frameworks
  • Work with minimal supervision
  • Familiarity with Salesforce and Marketo
  • Leveraging event analytics

Work Rights

Not specified

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