The role focuses on developing trade marketing strategies for the General Trade channel to achieve value and volume sales objectives
Job Summary
The role focuses on developing trade marketing strategies for the General Trade channel to achieve value and volume sales objectives.
Candidates will coordinate with cross-functional teams to create customized brand campaigns, loyalty programs, and promotional activities.
The position requires leading execution and tracking processes to deliver timely reports on distribution, visibility, and other key performance indicators.
Matching Summary
The role focuses on developing trade marketing strategies for the General Trade channel to achieve value and volume sales objectives.
Salary
Not specified; Not specified; Not specified
Skills & Requirements
Must-have
5+ years trade marketing experience in FMCG
GT channel strategy development and execution
Budget management and resource allocation
Cross-functional collaboration with Sales and Marketing
Promotional campaign ideation and implementation
Nice-to-have
Experience with diabetic and therapeutic nutrition brands
Strong analytical skills for KPI tracking and reporting
Ability to manage external parties and reimbursement processes
Key Requirements
Bachelor's degree required
Minimum 5 years of trade marketing experience in FMCG