Lead Marketing Energy & Culture

PUMA

Base: $99,200-$134,675; bonus: yes; benefits: corp...
Not specified (assumed to be hybrid or onsite based on industry norms).
End-to-end campaign planning execution
Integrated marketing strategy across channels
Budget ownership and financial forecasting
PUMA is seeking a Lead Marketing Energy & Culture professional to spearhead strategic marketing partnerships and integrated campaigns that align with brand objectives and storytelling. The ideal candidate will possess extensive experience in marketing, particularly within sneaker culture and collaborations, with a focus on driving measurable brand impact

Job Summary

  • This role focuses on leading big-impact, end-to-end marketing campaigns that connect brand strategy, creative excellence, and business objectives.
  • The candidate will own integrated campaign planning across all channels including paid, owned, earned, retail, and experiential media.
  • PUMA offers a competitive base pay range of $99,200-$134,675 plus bonus and benefits.

Matching Summary

Match Score: 85

PUMA is seeking a Lead Marketing Energy & Culture professional to spearhead strategic marketing partnerships and integrated campaigns that align with brand objectives and storytelling. The ideal candidate will possess extensive experience in marketing, particularly within sneaker culture and collaborations, with a focus on driving measurable brand impact.

Salary

Base: $99,200-$134,675; Bonus: Yes; Benefits: Corporate Benefit Summary

Skills & Requirements

Must-have

  • End-to-end campaign planning execution
  • Integrated marketing strategy across channels
  • Budget ownership and financial forecasting
  • Cross-functional team leadership
  • Sneaker culture and streetwear knowledge

Nice-to-have

  • Passion for fashion trends and design
  • Experience with premium retail distribution
  • Executive-level communication skills
  • Ability to drive global to local alignment

Key Requirements

  • Bachelor's Degree in Marketing
  • 8+ years experience in collaborations or partnerships
  • Deep understanding of sneaker culture and streetwear

Work Rights

Not specified

Tailored Resume

Cover Letter