Senior Marketing Manager - Integrated Marketing

NewYork-Presbyterian

New York, New York, United States
Base: $145,000-$186,500/annual; bonus/equity: not ...
Fully remote
6-8 years integrated media strategy experience
Strong digital media platform expertise
Funnel-based audience strategy knowledge
The Senior Marketing Manager will serve as the in-house expert on paid and organic media strategy ensuring alignment with enterprise priorities

Job Summary

  • The Senior Marketing Manager will serve as the in-house expert on paid and organic media strategy ensuring alignment with enterprise priorities.
  • This role requires partnering closely with brand, service line, reputation, digital, analytics, editorial, and external agency teams to deliver high performance programs.
  • NewYork-Presbyterian offers comprehensive benefits, a culture of respect and belonging, and opportunities for personal and professional growth.

Matching Summary

The Senior Marketing Manager will serve as the in-house expert on paid and organic media strategy ensuring alignment with enterprise priorities.

Salary

Base: $145,000-$186,500/Annual; Bonus/Equity: Not specified; Benefits: Comprehensive competitive package including recognition for experience and education

Skills & Requirements

Must-have

  • 6-8 years integrated media strategy experience
  • Strong digital media platform expertise
  • Funnel-based audience strategy knowledge
  • Data translation into actionable insights
  • Bachelor's degree required

Nice-to-have

  • Experience in regulated industries
  • Familiarity with CRM based targeting
  • Knowledge of first party data activation
  • Healthcare or hospital systems background

Key Requirements

  • Bachelor's degree
  • 6-8+ years of integrated media strategy experience
  • Strong communication skills for strategic recommendations

Work Rights

Not specified

Tailored Resume

Cover Letter