Associate Brand Manager, Theraflu

Haleon

Warren, NJ, US
Base: $115,765 - $144,706; bonus: annual discretio...
Hybrid
Bachelor's degree in business or marketing
2+ years brand management experience
Experience with iri/nielsen/numerator data
This role drives brand performance for Theraflu through strong analytics and flawless marketing execution across national programs

Job Summary

  • This role drives brand performance for Theraflu through strong analytics and flawless marketing execution across national programs.
  • The position requires owning the digital shelf, managing packaging artwork updates, and supporting the innovation pipeline to strengthen consumer engagement.
  • Haleon offers a robust total reward package including competitive pay, a generous 401(k) plan, and 6 months of paid parental leave.

Matching Summary

This role drives brand performance for Theraflu through strong analytics and flawless marketing execution across national programs.

Salary

Base: $115,765 - $144,706; Bonus: Annual discretionary bonus available; Benefits: Comprehensive program including 401(k), tuition reimbursement, and 6 months paid parental leave

Skills & Requirements

Must-have

  • Bachelor's degree in Business or Marketing
  • 2+ years Brand Management experience
  • Experience with IRI/Nielsen/Numerator data
  • Digital analytics and social listening skills
  • Project management and cross-functional collaboration

Nice-to-have

  • CPG industry background preferred
  • Full funnel marketing campaign experience
  • Agency management experience
  • Consumer-focused project leadership
  • Data-driven decision making ability

Key Requirements

  • Bachelor's degree required
  • 2+ years experience in Brand Management
  • Familiarity with market insight systems like Nielsen

Work Rights

Not specified

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