Marketing Automation Manager

Workday

Pleasanton, CA, USA
Base: $112,000 - $168,000 usd (pleasanton); base: ...
Fully remote
5+ years marketing automation experience
Enterprise-scale marketo instance management
Deep knowledge of salesforce integration
The role involves evolving the core marketing tech stack by serving as the primary architect for the Marketo foundation

Job Summary

  • The role involves evolving the core marketing tech stack by serving as the primary architect for the Marketo foundation.
  • You will build the AI-ready data foundations that power the next generation of marketing operations and orchestration.
  • Workday offers a flexible work approach requiring at least half of the time each quarter to be spent in the office or field.

Matching Summary

The role involves evolving the core marketing tech stack by serving as the primary architect for the Marketo foundation.

Salary

Base: $112,000 - $168,000 USD (Pleasanton); Base: $94,600 - $168,000 USD (Other US locations); Bonus/Equity: Eligible for Workday Bonus Plan and annual refresh stock grants

Skills & Requirements

Must-have

  • 5+ years Marketing Automation experience
  • Enterprise-scale Marketo instance management
  • Deep knowledge of Salesforce integration
  • Technical systems architecture design
  • Clear documentation of marketing processes

Nice-to-have

  • Passion for AI in MarTech implementation
  • Experience with Adobe Journey Optimizer
  • Familiarity with lead scoring models
  • Project management certification
  • Curiosity for complex system puzzles

Key Requirements

  • 5+ years in Marketing Automation or Operations
  • Background managing enterprise-scale Marketo instances
  • Experience mapping data schemas during acquisitions

Work Rights

Not specified

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