A successful Media Planning & Activation Manager balances logic and creativity, operations and strategy while managing multiple stakeholders and priorities
Job Summary
A successful Media Planning & Activation Manager balances logic and creativity, operations and strategy while managing multiple stakeholders and priorities.
The role involves driving best in class holistic media plans leveraging data and insights, managing media agencies, and pioneering media and data driven marketing innovation.
Unilever embraces diversity and inclusion, encouraging applicants from all walks of life and supporting employees to bring their whole selves to work.
Matching Summary
A successful Media Planning & Activation Manager balances logic and creativity, operations and strategy while managing multiple stakeholders and priorities.
Skills & Requirements
Must-have
Holistic media planning and execution
Social First Media strategy
Media budget management
Data-driven marketing and optimization
Stakeholder management across matrixed organizations
Media agency management
Digital media planning and execution
Nice-to-have
Interest in media and tech innovations
Collaboration skills for multi-stakeholder projects
Forward-thinking approach to media innovation
Problem-solving mindset
Strong analytical skills
Excellent communication skills
Agile and resilient under pressure
Key Requirements
Degree in Marketing or Digital disciplines
3-5 years FMCG or Media Agency experience
Advanced media and brand communication knowledge
Experience managing advertising/media budgets
Experience in data-driven marketing and e-commerce