Lead Analyst, Measurement And Attribution

Dentsu

Chicago, United States
Base: $78,000-$126,500; bonus/equity: not specifie...
Fully remote
Data science techniques
Marketing effectiveness measurement
Tv, digital media, and crm data
The Lead Analyst will play an important role in our US-based attribution modeling capabilities, using data science techniques to examine marketing activities and estimate their growth to our clients

Job Summary

  • The Lead Analyst will play an important role in our US-based attribution modeling capabilities, using data science techniques to examine marketing activities and estimate their growth to our clients.
  • You will be hands-on keyboard building and revise code and inspire creativity, managing data collection with clients and driving innovation in analytics.
  • Benefits available with this position include Medical, vision, and dental insurance, Life insurance, Short-term and long-term disability insurance, 401k, Flexible paid time off, At least 15 paid holidays per year, Paid sick and safe leave, and Paid parental leave.

Matching Summary

The Lead Analyst will play an important role in our US-based attribution modeling capabilities, using data science techniques to examine marketing activities and estimate their growth to our clients.

Salary

Base: $78,000-$126,500; Bonus/Equity: Not specified; Benefits: Medical, vision, and dental insurance, Life insurance, Short-term and long-term disability insurance, 401k, Flexible paid time off, At least 15 paid holidays per year, Paid sick and safe leave, and Paid parental leave

Skills & Requirements

Must-have

  • Data science techniques
  • Marketing effectiveness measurement
  • TV, digital media, and CRM data
  • Python and R modeling
  • GCP and AWS cloud experience
  • Marketing goals understanding

Nice-to-have

  • Inspire creativity
  • Drive innovation
  • Continuous improvement
  • Collaboration with global teams
  • Databricks platform experience
  • Tableau or Power BI visualization

Key Requirements

  • 3+ years of experience
  • Bachelor's degree preferred
  • Statistics/data science knowledge
  • Advanced modeling skills
  • Cloud environment experience
  • Presenting information to audiences

Work Rights

Not specified

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