The Content Optimization Manager partners with Brand Discovery Leads to improve consumer discovery and conversion across retail PDPs and brand.com, leveraging deep analysis and experimentation
Job Summary
The Content Optimization Manager partners with Brand Discovery Leads to improve consumer discovery and conversion across retail PDPs and brand.com, leveraging deep analysis and experimentation.
This role offers the opportunity to work with iconic brands and contribute to delivering better care for billions of people worldwide while fostering innovation and growth.
Kimberly-Clark provides a comprehensive benefits suite including 401(k), profit sharing, and a target bonus, supporting employee success and career growth.
Matching Summary
The Content Optimization Manager partners with Brand Discovery Leads to improve consumer discovery and conversion across retail PDPs and brand.com, leveraging deep analysis and experimentation.
Salary
Base: 116,380 – 143,740 USD; Bonus/Equity: Target bonus eligibility; Benefits: Comprehensive benefits including 401(k) and Profit Sharing plan
Skills & Requirements
Must-have
digital analytics and eCommerce content
retail PDP content performance measurement
web and eRetail analytics tools proficiency
experiment structuring and result interpretation
stakeholder management and communication
Nice-to-have
AI-assisted content workflows familiarity
content syndication and retailer schema experience
cross-functional collaboration
insights-driven thought partnership
operating in ambiguous and evolving environments
Key Requirements
At least 5 years in digital analytics or eCommerce content
Hands-on experience measuring PDP and brand.com performance
Advanced proficiency with Google/Adobe Analytics and SEO/AEO tools
Experience structuring experiments and interpreting results
Strong communication and stakeholder management skills
Working knowledge of experimentation platforms and/or SQL/BI
Authorized to work locally in the role’s country
Work Rights
Authorized to work locally in the US; no relocation support