Data Analytics & Insights Manager (omnichannel)

GlaxoSmithKline

Ho Chi Minh City, Vietnam
Not specified
8+ years analytics or business intelligence experience
Unified hcp master data view development
Real-time dashboard creation with tableau or power bi
GlaxoSmithKline is seeking a Data Analytics & Insights Manager for their omnichannel marketing initiatives in Ho Chi Minh City. The role involves spearheading data measurement and analytics to optimize marketing performance, requiring extensive experience in analytics and proficiency with various business intelligence tools

Job Summary

  • You will spearhead measurement and analytics processes for Omnichannel Marketing initiatives at a global biopharma company.
  • The role requires building a unified HCP master view by consolidating data from various sources to ensure integrity.
  • GSK is committed to creating an inclusive workplace where people can thrive while uniting science and technology to get ahead of disease.

Matching Summary

Match Score: 85

GlaxoSmithKline is seeking a Data Analytics & Insights Manager for their omnichannel marketing initiatives in Ho Chi Minh City. The role involves spearheading data measurement and analytics to optimize marketing performance, requiring extensive experience in analytics and proficiency with various business intelligence tools.

Skills & Requirements

Must-have

  • 8+ years analytics or business intelligence experience
  • Unified HCP master data view development
  • Real-time dashboard creation with Tableau or Power BI
  • Predictive modeling and A/B testing execution
  • Cross-channel campaign performance evaluation

Nice-to-have

  • Pharmaceutical or medical equipment industry knowledge
  • Digital marketing certification
  • Strong stakeholder management abilities
  • Experience with Veeva or Salesforce CRMs
  • Collaboration with Centers of Excellence

Key Requirements

  • Bachelor's degree in Statistics, Marketing, Pharmacy, or related field
  • Minimum 8 years in analytics, business intelligence, or data science
  • Proficiency in R/Python, MS Office, and Google Analytics

Work Rights

Not specified

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