Appian is seeking a Field Marketing Manager to develop integrated marketing plans supporting go-to-market efforts in the Public Sector industry
Job Summary
Appian is seeking a Field Marketing Manager to develop integrated marketing plans supporting go-to-market efforts in the Public Sector industry.
The role involves managing a rich portfolio of events including trade shows, regional seminars, and executive roundtables while ensuring high-quality attendee experiences.
Appian offers comprehensive benefits including health coverage, 401(k) matching, flexible time off, and extensive learning and development resources.
Matching Summary
Appian is seeking a Field Marketing Manager to develop integrated marketing plans supporting go-to-market efforts in the Public Sector industry.
Salary
Base: $75,000–$175,000 per year; Bonus: Discretionary bonus may be awarded; Benefits: 401(k) match, medical/dental/vision, equity eligible
Skills & Requirements
Must-have
3+ years field marketing experience
B2G or B2B enterprise software background
Public Sector marketing expertise
Event logistics strategy and execution
Budget management and ROI tracking
Nice-to-have
Understanding of low-code application development
Experience with business process automation
Partner ecosystem management skills
Creative and passionate team player
Data-driven optimization capabilities
Key Requirements
Bachelor's Degree required
3+ years of field marketing or events experience
Direct experience with Defense, Federal Civilian, or State/Local Government marketing