Define and lead the overall strategy for new pitches and all current accounts, building frameworks rooted in cultural insights and consumer behavior
Job Summary
Define and lead the overall strategy for new pitches and all current accounts, building frameworks rooted in cultural insights and consumer behavior.
Lead, mentor, and grow a team of strategists, planners, and analysts, fostering a culture of innovation, curiosity, and insight-driven decision-making.
Stay ahead of digital, cultural, and social media trends to keep Dentsu’s work future-forward and ensure seamless integration of strategy across creative, influencer, content and media functions.
Matching Summary
Define and lead the overall strategy for new pitches and all current accounts, building frameworks rooted in cultural insights and consumer behavior.
Skills & Requirements
Must-have
Strategic leadership for pitches
Cultural insights and consumer behavior
Social media ecosystems expertise
Short-form video understanding
Senior client relationship management
Nice-to-have
Innovation and curiosity culture
Future-forward work approach
Experimentation with new formats
Key Requirements
10–12 years of experience
Bachelor’s/Master’s degree in Marketing, Communications, Media, or related field