Marketing Specialist – Brand Marketing Strategy Department, Marketing Division

Rakuten International

3+ years marketing communication strategy experience
Quantitative data collection and analysis expertise
Machine learning modeling and statistical analysis
The Brand Marketing Strategy Department is responsible for developing creative products for the Rakuten Mobile business while continuously improving branding based on market trends

Job Summary

  • The Brand Marketing Strategy Department is responsible for developing creative products for the Rakuten Mobile business while continuously improving branding based on market trends.
  • This role involves gathering market and user information, constructing marketing strategies, optimizing media budgets, and reporting results to company executives.
  • The position requires strong presentation skills to explain analysis results and strategies to management in an easy-to-understand manner, with materials generally created in English.

Matching Summary

The Brand Marketing Strategy Department is responsible for developing creative products for the Rakuten Mobile business while continuously improving branding based on market trends.

Skills & Requirements

Must-have

  • 3+ years marketing communication strategy experience
  • Quantitative data collection and analysis expertise
  • Machine learning modeling and statistical analysis
  • Data visualization using Tableau or Power BI
  • KPI setting, measurement, and improvement proposals

Nice-to-have

  • Mobile phone industry knowledge and experience
  • Stakeholder management across multiple groups
  • Executive presentation skills in English
  • Ability to work in a fast-paced team environment

Key Requirements

  • At least 3 years of relevant experience
  • Fluent Japanese language proficiency
  • Advanced English language proficiency

Work Rights

Not specified

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