Wpp Media | Media Planning Manager (mfg), Japan

Wpp Media

Tokyo, Japan
On-site
Lead audience research using syndicated data
Develop and manage media plans and forecasts
Define creative specifications and measurement frameworks
The Media Planning Manager is responsible for developing data-driven, innovative media plans that ensure marketing campaigns reach the right audiences in the most effective way

Job Summary

  • The Media Planning Manager is responsible for developing data-driven, innovative media plans that ensure marketing campaigns reach the right audiences in the most effective way.
  • This role combines strategic media planning with strong client partnership, acting as a trusted advisor who deeply understands clients' businesses and objectives.
  • WPP unites cutting-edge media intelligence and data solutions with world-class creativity to help clients navigate change and deliver transformational growth.

Matching Summary

The Media Planning Manager is responsible for developing data-driven, innovative media plans that ensure marketing campaigns reach the right audiences in the most effective way.

Skills & Requirements

Must-have

  • Lead audience research using syndicated data
  • Develop and manage media plans and forecasts
  • Define creative specifications and measurement frameworks
  • Oversee campaign setup and launch delivery
  • Monitor performance against targets and optimize
  • Act as primary day-to-day client lead

Nice-to-have

  • Deep knowledge of digital media levers
  • Strong strategic partnership skills
  • Experience with WPP Open platform
  • Ability to foster creativity and belonging
  • Proactive risk identification and intervention

Key Requirements

  • Experience in media planning discipline
  • Proficiency in data analysis and market insights
  • Strong client relationship management capabilities
  • Project management support across campaign lifecycle
  • Operational excellence in forecasting and billing

Work Rights

Not specified

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