This role is responsible for planning and executing integrated communication initiatives across social media, digital media, content, and offline touchpoints
Job Summary
This role is responsible for planning and executing integrated communication initiatives across social media, digital media, content, and offline touchpoints.
The successful candidate will collaborate with Brand Strategy, Creative, and Media teams to develop IMC plans grounded in consumer insight and cultural trends.
We are looking for someone who can not only contribute strategically but also drive execution and continuous optimization through agile PDCA cycles.
Matching Summary
This role is responsible for planning and executing integrated communication initiatives across social media, digital media, content, and offline touchpoints.
Skills & Requirements
Must-have
5+ years digital marketing experience
SNS strategy and operations
Influencer marketing planning
Data analysis with Google Analytics
IMC planning execution
Nice-to-have
Agency strategic planning experience
Qualitative and quantitative analysis skills
English language proficiency
Emerging platform trend awareness
Key Requirements
5+ years of digital marketing experience
Experience in digital media planning or SNS strategy
Strong project leadership and execution capability