Associate Brand Manager

Curaleaf

Chicago, IL, United States
On-site
Strategic brand management experience
New product launch support
Creative execution coordination
The role involves supporting new product launches from concept through commercialization for the vapes and edibles portfolio

Job Summary

  • The role involves supporting new product launches from concept through commercialization for the vapes and edibles portfolio.
  • Candidates will collaborate with Creative, Insights, Trade, and Analytics teams to deliver impactful campaigns and in-sector innovation.
  • The position requires monitoring brand performance and category trends to guide strain strategy and broader brand activations.

Matching Summary

The role involves supporting new product launches from concept through commercialization for the vapes and edibles portfolio.

Skills & Requirements

Must-have

  • Strategic brand management experience
  • New product launch support
  • Creative execution coordination
  • Trade and retail initiative support
  • Budget tracking and reconciliation

Nice-to-have

  • Cannabis industry knowledge
  • Digital and social media optimization
  • Agency partnership management
  • Data-driven trend analysis
  • Compelling brand storytelling

Key Requirements

  • Experience in brand management or marketing
  • Ability to manage marketing budgets
  • Strong collaboration skills with cross-functional teams

Work Rights

Not specified

Tailored Resume

Cover Letter