Field Marketing Manager

Elsevier

Amsterdam, Netherlands
Hybrid
Integrated marketing campaigns
Event marketing
Demand generation initiatives
The Field Marketing Manager is responsible for designing and executing regional B2B marketing programs that drive pipeline and revenue growth across Southern, Central and Eastern Europe, specifically focused on Elsevier’s SaaS, Software and Technology business

Job Summary

  • The Field Marketing Manager is responsible for designing and executing regional B2B marketing programs that drive pipeline and revenue growth across Southern, Central and Eastern Europe, specifically focused on Elsevier’s SaaS, Software and Technology business.
  • Key responsibilities include developing and executing integrated field marketing campaigns, partnering closely with Sales leadership, leading demand generation initiatives, and planning industry event strategy.
  • Elsevier promotes a healthy work/life balance with flexible hybrid working patterns, flexible hours, and offers comprehensive benefits including healthcare plans, modern family benefits, life assurance, pension plans, and access to learning and development resources.

Matching Summary

The Field Marketing Manager is responsible for designing and executing regional B2B marketing programs that drive pipeline and revenue growth across Southern, Central and Eastern Europe, specifically focused on Elsevier’s SaaS, Software and Technology business.

Skills & Requirements

Must-have

  • integrated marketing campaigns
  • event marketing
  • demand generation initiatives
  • account-based marketing (ABM) principles
  • B2B field marketing experience
  • Sales collaboration

Nice-to-have

  • creative and result-driven
  • hands-on team player
  • understanding of AI tools
  • agile, collaborative, innovative and fun environment

Key Requirements

  • Solid B2B field marketing experience
  • Experience designing and executing end-to-end marketing campaigns
  • Exceptional collaboration skills with Sales
  • Background in event marketing
  • Ability to work independently and cross-functionally
  • Comfortable analysing data

Work Rights

Not specified

Tailored Resume

Cover Letter