The Product Marketing Manager will drive efficiency, personalization, and streamlined engagement by leveraging AI technologies such as machine learning, automation, predictive analytics, generative AI, and product analytics tools
Job Summary
The Product Marketing Manager will drive efficiency, personalization, and streamlined engagement by leveraging AI technologies such as machine learning, automation, predictive analytics, generative AI, and product analytics tools.
This role will position Marketing tooling and AI functionality as a central driver of marketing effectiveness—accelerating content production, enhancing targeting precision, and optimizing go-to-market campaigns across the customer journey.
Elsevier offers a comprehensive benefits package including healthcare plans, modern family benefits, life assurance, pension plans, and access to learning and development resources.
Matching Summary
The Product Marketing Manager will drive efficiency, personalization, and streamlined engagement by leveraging AI technologies such as machine learning, automation, predictive analytics, generative AI, and product analytics tools.
Skills & Requirements
Must-have
AI-enabled marketing tools
Marketing technology estate
Product analytics tools
Customer journey optimization
Cross-functional leadership
Data-driven insights
Nice-to-have
Strategic thinking and storytelling
Governance and ethics awareness
Wellbeing and happiness focus
Key Requirements
Bachelor’s degree in Marketing, Business, Data Science, Communications, or related field
Solid data literacy and comfort working with data sets
Experience with marketing automation platforms
Project management and ability to lead cross-functional initiatives