Fivetran is seeking a Marketing Business Analyst to drive insights from marketing performance data, enhance decision-making, and optimize investment in B2B marketing strategies. The role requires strong analytical skills and proficiency in SQL and BI tools, with a focus on delivering actionable insights for marketing leadership
Job Summary
The role sits at the intersection of B2B marketing strategy and performance analytics to drive revenue decisions.
Candidates will own the reporting layer of the marketing measurement framework and prepare weekly business reviews for VP+ stakeholders.
This is a high-visibility hybrid position based in Oakland or Denver requiring strong analytical skills and business judgment.
Matching Summary
Match Score: 85
Fivetran is seeking a Marketing Business Analyst to drive insights from marketing performance data, enhance decision-making, and optimize investment in B2B marketing strategies. The role requires strong analytical skills and proficiency in SQL and BI tools, with a focus on delivering actionable insights for marketing leadership.
Skills & Requirements
Must-have
5-8 years marketing analytics experience
Strong SQL skills in cloud data warehouses
Proficiency with Looker or BI visualization tools
Deep understanding of B2B SaaS performance metrics
Experience with Salesforce and Marketo platforms
Nice-to-have
Python or R proficiency for statistical analysis
Experience with multi-touch attribution platforms
Background in experiment design and significance testing
Predictive modeling experience for LTV estimation
Key Requirements
5-8 years of experience in B2B SaaS environment
Hands-on experience with Snowflake, BigQuery, or Redshift
Demonstrated ability to structure ambiguous problems