Digital Marketing Specialist

Optima Dermatology & Medical Aesthetics

Portsmouth, USA
**
Meta ads management
Google ads management
Seo strategy execution
** Optima Dermatology & Medical Aesthetics is seeking a Digital Marketing Specialist to enhance their marketing efforts, focusing on patient acquisition and retention through digital initiatives. The role involves managing paid social media campaigns, Google Ads, SEO strategies, and email marketing, requiring strong analytical skills and attention to detail. **

Job Summary

  • Optima Dermatology & Medical Aesthetics is seeking a Digital Marketing Specialist to join our collaborative, growth-focused marketing team to drive new patient acquisition and retention.
  • The Digital Marketing Specialist will own the day-to-day execution on and optimization of paid Meta campaigns, Google Ads, Marketing Cloud, SEO strategy, and website updates.
  • This position requires strategic and analytical thinking, strong attention to detail, and plays an integral role in driving measurable growth and supporting new practice and provider launches.

Matching Summary

Match Score: 75

** Optima Dermatology & Medical Aesthetics is seeking a Digital Marketing Specialist to enhance their marketing efforts, focusing on patient acquisition and retention through digital initiatives. The role involves managing paid social media campaigns, Google Ads, SEO strategies, and email marketing, requiring strong analytical skills and attention to detail. **

Skills & Requirements

Must-have

  • Meta Ads Management
  • Google Ads Management
  • SEO strategy execution
  • Website updates and audits
  • Email campaign management
  • Performance reporting and analysis

Nice-to-have

  • Collaborative marketing team
  • Growth-focused environment
  • Attention to detail
  • Service-minded approach

Key Requirements

  • Bachelor's degree in marketing, advertising or related field
  • Minimum of 3 years in a marketing role
  • High proficiency in Meta Ads Manager
  • Hands on experience with web analytics and A/B testing tools
  • Experience with email campaign platforms
  • Excellent written and oral communication skills

Work Rights

Not specified

Tailored Resume

Cover Letter