Associate Director U.s. Marketing - Hcc Insights, Data & Optimization, Respiratory Bu

med-in.at

Upper Gwynedd, PA, US
Base: $142,400.00 - $224,100.00; bonus/equity: eli...
Hybrid
Patient marketing strategy
Insights generation and analysis
Digital analytics and media measurement
Our Respiratory team is dedicated to delivering breakthrough innovations that improve the lives of respiratory patients worldwide

Job Summary

  • Our Respiratory team is dedicated to delivering breakthrough innovations that improve the lives of respiratory patients worldwide.
  • The Associate Director U.S. Marketing will play a strategic role in supporting the commercial success of a newly acquired COPD asset by shaping patient marketing strategy through deep understanding of patient behaviors, market dynamics, and campaign performance.
  • We offer a comprehensive benefits package including medical, dental, vision, retirement plans, paid holidays, vacation, and opportunities for annual bonus and long-term incentives.

Matching Summary

Our Respiratory team is dedicated to delivering breakthrough innovations that improve the lives of respiratory patients worldwide.

Salary

Base: $142,400.00 - $224,100.00; Bonus/Equity: Eligible for annual bonus and long-term incentive; Benefits: Medical, dental, vision, retirement, paid holidays, vacation

Skills & Requirements

Must-have

  • Patient marketing strategy
  • Insights generation and analysis
  • Digital analytics and media measurement
  • Full-funnel performance evaluation
  • Cross-functional collaboration
  • Regulatory compliance and data privacy

Nice-to-have

  • Creativity and content creation
  • Psychological safety and inclusivity
  • Project management in agile environments
  • Customer insights and market segmentation
  • Brand management and product launches

Key Requirements

  • Minimum 5 years pharmaceutical marketing experience
  • Bachelor's degree required; MBA preferred
  • Experience in insights, analytics, or marketing science
  • Strong understanding of healthcare market dynamics
  • Familiarity with HIPAA and regulatory guidelines
  • Ability to travel approximately 25%

Work Rights

US and Puerto Rico residents only

Tailored Resume

Cover Letter