Lead Product Marketing

AT&T

Dallas, Texas, US
Base: $143,800.00 - $215,800.00; bonus/equity: not...
Design and implement launch strategies
Develop marketing programs
Analyze market share effectiveness
Design, develop, and implement launch strategies and marketing programs to effectively position products and services within the AT&T portfolio, drive customer engagement, and support sales growth

Job Summary

  • Design, develop, and implement launch strategies and marketing programs to effectively position products and services within the AT&T portfolio, drive customer engagement, and support sales growth.
  • Manage comprehensive studies to evaluate market share, effectiveness of current marketing and sales programs, and the feasibility of new products.
  • Joining our team comes with amazing perks and benefits including Medical/Dental/Vision coverage, 401(k) plan, and Tuition reimbursement program.

Matching Summary

Design, develop, and implement launch strategies and marketing programs to effectively position products and services within the AT&T portfolio, drive customer engagement, and support sales growth.

Salary

Base: $143,800.00 - $215,800.00; Bonus/Equity: Not specified; Benefits: Medical/Dental/Vision, 401(k), Tuition reimbursement, PTO, Paid Parental Leave, Paid Caregiver Leave, Sick leave, Adoption Reimbursement, Disability Benefits, Life Insurance, Supplemental benefits, EAP, Wellness programs, Employee discounts

Skills & Requirements

Must-have

  • Design and implement launch strategies
  • Develop marketing programs
  • Analyze market share effectiveness
  • Utilize statistical tools for insights
  • Collaborate on marketing plans

Nice-to-have

  • Creative problem solving
  • Influence executive decisions
  • Mentor less experienced staff
  • Long-term strategic planning
  • Collaborate with senior leadership

Key Requirements

  • 5+ years of related experience
  • Bachelor’s degree (BS/BA) desired
  • Certification is required in some areas

Work Rights

Not specified

Tailored Resume

Cover Letter