Conseiller(ère) Principal(e), Marketing Du Cycle De Vie

Intact Financial Corporation

Base: $87,200 - $106,600 annually; bonus: 10% targ...
Hybrid
5 to 7 years marketing experience
Email and lifecycle marketing expertise
Bilingual french and english proficiency
This role leads strategic planning and execution of national marketing initiatives to drive digital adoption and engagement for Intact Assurance and belairdirect

Job Summary

  • This role leads strategic planning and execution of national marketing initiatives to drive digital adoption and engagement for Intact Assurance and belairdirect.
  • Employees benefit from a hybrid work model, up to 12% salary savings through share plans, and a defined benefit pension plan offering guaranteed income for life.
  • The position requires managing multiple projects autonomously while collaborating with internal teams, external agencies, and stakeholders to ensure on-time delivery within budget.

Matching Summary

This role leads strategic planning and execution of national marketing initiatives to drive digital adoption and engagement for Intact Assurance and belairdirect.

Salary

Base: $87,200 - $106,600 annually; Bonus: 10% target with potential to double; Benefits: Hybrid work, wellness account, share plan, defined benefit pension

Skills & Requirements

Must-have

  • 5 to 7 years marketing experience
  • Email and lifecycle marketing expertise
  • Bilingual French and English proficiency
  • Cross-functional committee leadership
  • Direct marketing campaign execution

Nice-to-have

  • Knowledge of insurance industry
  • Creative problem-solving skills
  • Adaptability to change
  • Strategic thinking capabilities
  • High attention to detail

Key Requirements

  • Bachelor's degree in Marketing or Communications
  • 5-7 years experience in email/lifecycle marketing
  • Authorization to work in Canada required
  • Fluency in both French and English

Work Rights

Must be authorized to work in Canada

Tailored Resume

Cover Letter