Marketing Manager, Row

Bupa Global

Dubai, United Arab Emirates
**
Marketing strategy and plan development
Budget management and roi analysis
Lead marketing executives
** Bupa Global is seeking a Marketing Manager for the Rest of World (ROW) markets based in Dubai. The role focuses on developing and executing marketing strategies to support both B2C and B2B efforts, requiring strong experience in the UAE financial services sector. **

Job Summary

  • The purpose of the Marketing Manager, Rest of World (ROW) role is to be the marketing partner in region and take ownership for creating and delivering the go-to-market strategy and plan across ROW markets.
  • Lead, motivate and develop marketing executives to create strong working relationships within the team and bring about a positive environment that promotes the achievement of functional goals and the business KPIs.
  • Bupa Global is the international health insurance division of Bupa, providing customers with premium international coverage and services to access healthcare worldwide.

Matching Summary

Match Score: 75

** Bupa Global is seeking a Marketing Manager for the Rest of World (ROW) markets based in Dubai. The role focuses on developing and executing marketing strategies to support both B2C and B2B efforts, requiring strong experience in the UAE financial services sector. **

Skills & Requirements

Must-have

  • Marketing strategy and plan development
  • Budget management and ROI analysis
  • Lead marketing executives
  • Manage PR and creative agencies
  • Demand generation and pipeline growth
  • Tailor global messaging for markets

Nice-to-have

  • Positive team environment
  • Innovative idea generation
  • Represent diverse communities
  • Champion diversity and inclusion

Key Requirements

  • Proven Senior Marketing Manager experience in UAE financial services
  • Strong event management experience
  • Sponsorship and partnership management
  • End-to-end campaign management
  • Strong stakeholder management skills
  • Data-driven marketing skills
  • Agency and supplier management
  • Brand management expertise
  • Excellent communication and presentation skills
  • Budget ownership and financial planning
  • Paid spend optimisation experience with budgets > £1M
  • Excellent English written and communication skills

Work Rights

Not specified

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