Senior Manager, Digital Marketing – Crm (englewood Cliffs, Nj)

Samsung Electronics America, Inc.

Englewood Cliffs, NJ, US
Base: $159,000 - $196,500; bonus/equity: mbo bonus...
Email marketing program management
Marketing automation and crm tools
B2c digital marketing platforms
Samsung Electronics America is a leader in mobile technologies, consumer electronics, home appliances, and enterprise solutions with a strong focus on innovation and workforce growth

Job Summary

  • Samsung Electronics America is a leader in mobile technologies, consumer electronics, home appliances, and enterprise solutions with a strong focus on innovation and workforce growth.
  • The role involves managing best-in-class CRM programs, developing test and learn activations, and driving 1:1 personalization strategies to maximize customer acquisition, conversion, and retention.
  • Regular full-time employees have access to comprehensive benefits including medical, dental, vision, life insurance, 401(k), tuition assistance, paid time off, and bonus compensation based on performance.

Matching Summary

Samsung Electronics America is a leader in mobile technologies, consumer electronics, home appliances, and enterprise solutions with a strong focus on innovation and workforce growth.

Salary

Base: $159,000 - $196,500; Bonus/Equity: MBO bonus compensation based on performance; Benefits: Medical, Dental, Vision, Life Insurance, 401(k), Tuition Assistance, Paid Time Off

Skills & Requirements

Must-have

  • Email marketing program management
  • Marketing automation and CRM tools
  • B2C digital marketing platforms
  • Campaign A/B testing and analysis
  • Customer segmentation and personalization
  • Cross-functional stakeholder collaboration

Nice-to-have

  • Creative campaign development
  • Data-driven decision making
  • Project management skills
  • Fast-paced environment adaptability
  • Visual storytelling and presentation

Key Requirements

  • BA/BS in marketing or related field or equivalent experience
  • 8+ years customer marketing experience
  • 5+ years B2C marketing experience
  • Experience managing daily email/SMS campaigns
  • Proficiency with marketing technology stack
  • Experience with Adobe, Oracle, or IBM platforms

Work Rights

Not specified

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