Associate Director Digital Marketing Customer Engagement Planning & Measurement

mnssazn.top

Upper Gwynedd, PA, USA
Base: $142,400.00 - $224,100.00; bonus/equity: eli...
Hybrid
Omnichannel go-to-market strategies
Consumer digital strategy/execution
Agile setting
Lead Omnichannel go-to-market efforts and work with analytic professionals and external agencies/partners to deliver relevant information, solutions, and services to customers

Job Summary

  • Lead Omnichannel go-to-market efforts and work with analytic professionals and external agencies/partners to deliver relevant information, solutions, and services to customers.
  • Define non-personal promotion for consumer omnichannel media strategies across all channels, improve go-to-market capabilities, and execute engagement strategies based on consumer insights.
  • Leverage self-service analytics to analyze consumer engagement, define learning agendas, and translate insights into campaign optimizations to drive business impact.

Matching Summary

Lead Omnichannel go-to-market efforts and work with analytic professionals and external agencies/partners to deliver relevant information, solutions, and services to customers.

Salary

Base: $142,400.00 - $224,100.00; Bonus/Equity: Eligible for annual bonus and long-term incentive; Benefits: Comprehensive package including medical, dental, vision, 401(k), paid holidays, vacation, sick days

Skills & Requirements

Must-have

  • Omnichannel go-to-market strategies
  • Consumer digital strategy/execution
  • Agile setting
  • Data-driven insights
  • Campaign performance reporting
  • Customer engagement planning

Nice-to-have

  • Innovative mindset
  • Adaptive to change
  • Experimentation and risk-taking
  • Collaboration with stakeholders

Key Requirements

  • Minimum of seven (7) years of strategic marketing experience
  • Minimum of five (5) years of pharmaceutical/healthcare experience
  • BA/BS degree required

Work Rights

Not specified

Tailored Resume

Cover Letter