This individual will play a critical role in driving our trade/channel marketing initiatives that are aligned to the portfolio strategy and channel priorities
Job Summary
This individual will play a critical role in driving our trade/channel marketing initiatives that are aligned to the portfolio strategy and channel priorities.
Leverage data management tools such as Power BI and other data analytics platforms to gather, analyze, and interpret data to inform decision-making and enable faster course corrections.
Drive innovation and creativity in shopper marketing strategies and tactics to maintain a competitive edge.
Matching Summary
This individual will play a critical role in driving our trade/channel marketing initiatives that are aligned to the portfolio strategy and channel priorities.
Skills & Requirements
Must-have
Shopper marketing initiatives
Data analysis and insights generation
Power BI and data analytics platforms
Develop and execute shopper marketing plans
Collaborate with cross-functional teams
Point of sale communication
Nice-to-have
Innovation and creativity
Strategic mindset
Continuous improvement
Curiosity and creativity
Key Requirements
Master's degree in marketing, Business, or related field
Minimum 2 years' experience in shopper/trade marketing